The other night after the ten o’clock news there was an advertisement on television that I have often seen.  It shows a little girl approaching her father’s desk.  He’s hassled, has papers scattered all over, and is diligently writing in his planner.  She stands by him – unnoticed until she finally says, ‘Daddy, what are you doing?’
Without even looking up, he replies, ‘Oh, never mind, honey.  I’m just doing some planning and organizing.  These pages have the names of all the people I need to visit and talk with and all the important things I have to do.’
The little girl hesitates and then asks: ‘Am I in that book, Daddy?’

(Stephen Covey  7 Habits of Highly Effective Famillies page 114)